Long before material, space and colour were declared principal aspects of the visual arts by minimalist artist Donald Judd, they were already a central aspect for the Color and Trim designers: the profession that has made materials a calling and thus made vehicles objects of desires emerged in the '20s. The realisation that it is not wheels alone that move people increasingly gained in importance over the decades. The art of Color and Trim lies in discovering associations, desires and emotions, analysing trends and then bringing them to life both visually and with regard to touch and feel in all surfaces of the vehicle interior to ensure that customers feel comfortable in the vehicle. A unerring instinct for colours, materials and proportions is the prerequisite which enables the Color and Trim designers, such as Bozhena Lalova and Verena Brausch, to constantly create new interior appointments for Mercedes-Benz. Their challenge is matching all interior elements with the exterior as well.